Applying for jobs sometimes means having to write a cover letter. Cover letters can be useful in allowing a person to stand out in a pool of applicants. They can allow applicants to advocate themselves and their interest in a position.
Keep reading to find out what makes a good cover letter.
Tip #1: Tailor it to the job
Applying for the same types of jobs can make writing cover letters feel repetitive. However, it’s crucial to ensure each is tailored specifically for the job and company it’s being sent to. In fact, according to Yahoo, 77% of employers stated that they prefer applicants with cover letters. Companies appreciate an understanding of the position and company values, and a cover letter is the perfect opportunity to convey that.
Tip #2: Don’t overdo it
Employers typically don’t want to read more than one page. That said, it’s important not to write a letter that’s too short. However, one that is too long can hurt an application more than help it. Cover letters are meant to describe relevant experiences and interests. Anything outside of that should be left out.
Tip #3: Tone is important
It can be challenging to find the perfect tone for a letter. Some people figure enthusiasm is the way to show excitement for the position. However, keeping it professional should be a priority. Showing a company a passion for the position is excellent, but being genuine is crucial.
Tip #4: Be clear and concise
When writing about skills and achievements, it can be easy to get carried away. Resume Genius reported that about 36% of hiring managers spend less than 30 seconds reading cover letters. Being too wordy or including too much irrelevant info can deter some employers.
Tip #5: Remember the point
Cover letters are meant to market potential employees, not companies. Companies want to hear that candidates know what they do and want to participate. Ultimately, the point is to convince companies to hire an employee. Flattery is nice, but too much can be detaching.
Conclusion
The consensus is that cover letters can make or break an application. Even when one isn’t required, it’s still a good idea to submit one to show a desire for the job. Writing a good cover letter can be difficult, but it can make all the difference in standing out against other candidates.
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